Final Boards

These are the final 4 boards for the Love Your Body campaign brief showing a clear story through my concept and outcomes.

Poster in placed in context

I have tried placing the poster that was produced for the Love Your Body campaign into appropriate contexts. For instance, in newspapers, i could see it being placed in the stylist magazine, in gyms, bus stops, train stations all where alot of people are going to see them and become aware of the campaign. Placing the poster in gyms would be a perfect place, where in some cases some women are very caught up on their bodies.

Final photography

This is the final photography portraying my Love Your Body campaign, I am really pleased with th outcomes of this brief. My ideas for this brief hav changed so many times but once I had this inparticular ide in my head I knew I had to just go with it and I think it has been rally sucessful.

I have focused on type and illustration to convey my message for the Love Your Body Campaign and I have encouraged women to 'have a little bit of what you fancy'.

Mailshot design for Love Your Body campaign.

This is the composition I am going for, this letter head will be printed on the same stock that my poster for the campaign is printed on. I have also added an address to the letter head as this is a vital piece of information that needs to be displayed.

Below are two other examples of how my letterhead could look, thinking about whether or not the information looks better centered or aligned to the left.

Producing a mailshot will help communicate my message to women to a wider and bigger audience and will attract more attention.